BigCommerce vs. Shopify Plus - This enterprise ecommerce comparison says BigCommerce is the better choice
Figuring out which ecommerce platform is the right choice is an incredibly difficult decision to make even when you have a small business, but when you are looking for a solution to suit an enterprise level business, the decision making process gets even more complicated. There are a few options out there that are worth any serious consideration, and two of those are BigCommerce Enterprise and Shopify Plus. Today we are going to be making an enterprise ecommerce comparison of BigCommerce vs. Shopify Plus and we are going to be giving you a few reasons why we think BigCommerce is the better option, so make sure to keep reading and find out more.
Checkout is one of the most important parts of the ecommerce website and it is something that you need to make sure is simple and easy to use. Something that BigCommerce Enterprise will give you is a very streamlined, one-page checkout which is a huge bonus. Of course, BigCommerce is also known for allowing their users to make as many customizations as they wish and this will give you the ability to completely brand your checkout and that will allow you to create the best checkout experience possible for your customers.
Shopify’s checkout is a multi-step experience that will give you the ability to customize only a few elements, such as the colors, fonts and the logo, however a full-fledged customization like the one available on BigCommerce Enterprise is not an option here. Because you get that extra control, BigCommerce Enterprise is definitely the better choice.
Better filtering options
Even though filtering options aren’t something that a lot of business owners think about because it only helps the customers, since the goal of being a business owner is to satisfy your customers this is definitely something that you should think about, which is why it is the next thing we will be discussing in this BigCommerce vs. Shopify Plus enterprise ecommerce comparison.
BigCommerce offers great product filtering right out of the box and that will give your customers the ability to filter by color, price, best and most reviews and so on, and they will also have the option to filter using custom fields.
Among the Shopify Plus benefits, the platform does offer some basic filtering that is based on the most common options like the color, collection, price and so on, which is pretty helpful if you want to start your online business in the United Kingdom, however if you want to get the level of filtering like you will with BigCommerce you will have to use a third-party app. And while you may feel that a adding a third-party app isn’t that hard, something that you shouldn’t forget is that that will add onto your monthly costs.
SEO friendly URLs
SEO is something that you definitely need to keep in mind when you have an ecommerce, because good SEO is the only way for your ecommerce business to succeed. When you are using BigCommerce Enterprise, the platform itself will automatically generate URLs which are based on the most engine friendly recommendations, however since the platform is incredibly customizable, as we already mentioned several times, you won’t be surprised to hear that all URLs are completely customizable.
This is something that will give you control and it will allow you to decide which course is best for your business. On the other hand, since Shopify Plus has a URL that is governed completely by Shopify, you won’t have the freedom to do any kind of customization.
As you can see, we have some pretty good reasons for preferring BigCommerce Enterprise over Shopify Plus, and hopefully you will be able to see from our perspective and give this platform a try yourself. We hope you liked seeing a BigCommerce vs. Shopify Plus enterprise ecommerce comparison and that you will take this article into consideration when making your final choice.